« Reply #224 on: October 25, 2020, 04:41:39 AM »
As far as the Prophet X goes. Sadly as sentimental as I am about the instrument and as much as I love it, it was likely a disaster for Sequential in terms of sales and 8Dio not pulling their weight with the collaboration.
Sequential really should’ve been more careful on the front end with their dealings with 8dio.... and I lay the blame at the feet of the attorney who negotiated this on behalf of Sequential. Such a deal should have been written with specific performance obligations and penalties for failure to meet those obligations.
My experience with west-coast startup culture has been that sometimes a little too much is done based only on a handshake, not enough Ts crossed and Is dotted. And I can only speculate, but my hunch is that what likely happened here was that (because obligations are usually bilateral), Dave didn't want to be on the hook to pay 8Dio X amount of money over Y amount of years, so he probably just carved out a small royalty for Sequential on each sample pack that's sold. It's not a bad concept, because it incentivizes the content producer to not only produce more content, but to produce quality content that would make customers want to buy more packs. Doing it any other way would just create incentive for the content producer to crank out poor quality content, only to meet their quantity obligation.
The question is, what happens when the primary product doesn't meet certain sales numbers, and the backbone for incentive isn't there for the content producer? I feel this is what happened.
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Prophet 10, OB-X8m, Prophet 6, OB-6, 3rd Wave, Prophet 12m, Prophet Rev2-16, Toraiz AS-1, Pro 2, Korg Polysix, Roland JP-8080, Roland System-8, Virus TI2, Moog SlimPhatty, Hydrasynth desktop, Roland SPD-SX SE / Octapad, Maschine, Cubase/Ableton/Akai MPC